Compassionate Community

Brand Identity

A brand identity for a new social movement aiming to strengthen Bath’s sense of community. People and organisations supporting each other. Stepping in with actual or virtual support when needed. Focused on creating a more passionate society that empowers people to look after each other and their communities. The identity had to be bold, active, memorable and engaging.

We developed a playful logo solution with an impactful typographic style and vibrant colour palette. Supported by a quirky conversational tone of voice to engage and enthuse audiences. Aiming to communicate with a smile, and grow support quickly!

  • Concepts
  • Identity
  • Copywriting
  • Project management
  • Print management
HS CC Case study 03 HS CC Case study 04
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