Compassionate Community
Brand Identity
A brand identity for a new social movement aiming to strengthen Bath’s sense of community. People and organisations supporting each other. Stepping in with actual or virtual support when needed. Focused on creating a more passionate society that empowers people to look after each other and their communities. The identity had to be bold, active, memorable and engaging.
We developed a playful logo solution with an impactful typographic style and vibrant colour palette. Supported by a quirky conversational tone of voice to engage and enthuse audiences. Aiming to communicate with a smile, and grow support quickly!
What we did
- Brand Identity
- Copywriting
- Illustration
- Project Management
- Print Management