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Punchdrunk

Big Give Campaign

How do you bring a fundraising campaign to life in a way that inspires support for a positive impact on a community?

Moving their successful theatre company base to the Royal Borough of Greenwich, where unemployment and poverty are high; Punchdrunk wanted to make a positive difference, offering job opportunities and enhancing the lives of local people through creative and cultural experiences.

Travelling to communities with a suitcase of possibilities, or touring on a converted double decker bus, The Punchdrunk Bus Company offers skills-based training, shared routes to employment and creative workshops.

We worked with Punchdrunk to help deliver their Big Give campaign identity to help raise funds for their Bus Company vision. At the heart of this was a bold campaign animation that injected an energetic visual language and narrative in to their vision. Outlining their plan to make a difference to their local community with a splash of positive creativity.

What we did

  • Campaign Identity
  • Copywriting
  • Animation
  • Social Media
  • Project Management
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“We approached Honest in the midst of the pandemic when it was impossible to generate any photography or film for a fundraising campaign. We were short on time, and needed a range of assets that would inspire people to donate. Honest responded quickly with a visual approach that we loved including a brilliant animation. They really understood our needs and were a joy to work with.”
JoJo Tyhurst Head of Communications, Punchdrunk
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