Brand Identity

Open is a new charity focused on helping counselling, therapy and support be more accessible to all. But it’s much more than that, it is a safe space to connect, listen, talk and feel supported. A space that aims to be whatever their clients need it to be. Never discriminating. Connecting them with the right professional support, on their terms.

We were commissioned to work with the charity to develop their name and brand identity. The right design direction had to focus on the inclusivity and flexibility of the organisation. It had to visually reflect their aims and passions. We felt it important that the identity and visual language captured the supportive, embracing nature of their work.

  • Research
  • Strategy
  • Naming
  • Brand identity
  • Copywriting
  • Print management
  • Project Management
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