Emtone Print wanted to build stronger connections with their audience. They asked us to develop a visual identity that would be admired and respected by the creative community; whilst demonstrating their award winning quality, passion and expertise as a leading lithographic printer.
Our solution was based around the concept of sharing the creativity of the print process with Emtone’s audience. We developed a series of illustrations all based around the idea of ‘creative journeys through print’. Capturing the most abstract and beautifully simple journeys. From riding an ostrich to bouncing on a pogo stick. Using a simple CMYK colour palette, to reflect the 4 colour lithographic print process. Taking their clients on a visually creative journey.
- Brand identity
- Project management
We asked Honest Studio to help us with re-branding our business, we knew we wanted to change but didn’t know where to start. They were brilliant in researching our company, competitors and where we fit within the print industry. After discussing our objectives, they presented us with a number of concepts and we chose one that we absolutely love. We can finally say we have a brand that we feel confident presenting to both current and potential new customers.